Lipika Sharma
Jan 128 min read
2026 Travel Trends: How AI, Hybrid Lifestyles and New Passions Are Rewriting the Market
Global travel in 2026 is not “back to normal” – it’s a new market altogether. International arrivals have moved beyond 2019 levels, and travel & tourism is back to contributing around 10% of global GDP – over USD 10.9 trillion in 2024, supporting roughly 1 in 10 jobs worldwide. UN Tourism data shows international tourist arrivals growing about 5% in 2025 vs 2024 and sitting several points above pre-pandemic levels. But behind the headline recovery, the structure of demand, h
